About the client
Q-LAMP stands for the Longitudinal Assessment of Mental Health in Pandemics. Our aim is to investigate how the coronavirus outbreak has affected the nation’s mental health and wellbeing, as we all experience this time of change and uncertainty. Believing that Qatar deserves the best, we aim to collect accurate data over time to inform and shape mental health education and services during pandemics like the coronavirus outbreak.
The information gathered during our discovery drove us to our user experience strategy phase. We knew the most important aspect was to identify who the users are and then set a top goal: structure the site navigation in a way that would be intuitive for visitors to be able to find the information they’re looking for with minimal clicks.
Our approach during the design phase was to craft a fully functional, yet simplistic website that caters to each of its users while also remaining engaging. We wanted to demonstrate QATAR UNIVERSITY’s ingenuity with an equally innovative site that reinstates the dominance QATAR UNIVERSITY has in the architectural lighting industry, all while simply and directly presenting the visitor with what they’re looking for. The client had a very strong brand identity, which we seamlessly implemented into their web presence. We strove to refresh the previously out-of-date site with a clean, modern, and minimalistic look through increased imagery and a crafted flat, brutalist style layout for a fresh and engaging look. Our development team used best practices for developing the site on a custom .NET responsive framework. The product structure was unique from a typical product catalog site, which introduced a fun challenge into the architecture.